Create design documentation for metrics for more than 7 days

design/features/form-metrics/screenshots-v2/README.md

@@ -0,0 +1 @@
+Screenshots for version 2 of form metrics - allowing form creators to get more than 7 days of metrics via a CSV download.

design/features/form-metrics/version-2-csv-download.md

@@ -0,0 +1,140 @@
+# Metrics for forms for more than 7 days 
+
+Date released: December 2025
+
+[Epic Trello card](https://trello.com/c/hgWpIwGS/153-allow-form-creators-to-see-their-performance-data-for-more-than-7-days)
+
+___
+
+## Contents
+
+- [What is this iteration](#what-is-this-iteration)
+- [Design and content](#design-and-content)
+
+___
+
+## What is this iteration?
+
+This iteration allows form creators to download a CSV of data for a form so they can get metrics for a longer period than 7 days.
+
+### As-is
+
+Form creators can get up to 7 days worth of data for a form from the live details page of that form. The metrics they can get are: 
+
+- completion rate
+- number of forms completed
+- number of forms started but not completed
+
+### To-be  
+
+We want to give form creators access to the same metrics over a longer period of time than 7 days. This will give them greater insights into the performance of their forms over time and mean they don’t need to remember to check the form’s page in admin every 7 days to note down its metrics. 
+
+We already store this data for 14 months, so we will let them download a CSV of all of that form’s data. 
+
+___
+
+## Design and content
+
+This iteration added this functionality with 5 variants of content to be shown on the live details page - depending on what data is available for the form in question. 
+
+### At least 7 days of data
+
+<img width="500" alt="metrics for at least 7 days of data" src="screenshots-v2/metrics-for-at-least-7-days-of-data.png" />
+
+**Description of the image:**
+
+This is a screenshot from the live details page of a DVSA form as an example.
+
+Under the title of the form is a heading that reads:
+> Form metrics for the past 7 days: 9 December to 15 December 2025
+
+Under the heading, there are 3 metrics, each with a label. They read: 
+> - Completion rate, 81%
+> - Forms submitted, 17
+> - Forms started but no completed, 4
+
+Beneath the metrics is linked text that reads: 
+> Download a CSV of this form’s metrics (up to 14 months of data)
+
+
+### Less than a week’s worth of data
+
+<img width="500" alt="metrics with less than 7 days of data" src="screenshots-v2/metrics-with-less-than-7-days-of-data.png" />
+
+**Description of the image:**
+
+This is a screenshot from the designs in Mural that shows how the content differs if we have fewer than 7 days worth of data for a form.
+
+The content is the same as the previous example, but the heading reflects the number of days represented and the dates it covers. In this example it reads: 
+> Form metrics for the past 4 days: 13 November to 16 November 2025
+
+This is followed by the metrics and the link to download the CSV of all the form’s data.
+
+
+### No starts in the past 7 days and the form is newly live
+
+<img width="500" alt="metrics if no starts in past 7 days and form is newly live" src="screenshots-v2/metrics-if-no-starts-in-past-7-days-and-form-is-newly-live.png" />
+
+**Description of the image:**
+
+The screenshot shows the content you’ll get if there is no data for the last 7 days because nobody has started or completed the form since it went live.
+
+The heading reads: 
+> Form metrics for the past 7 days: 25 September to 2 October 2023
+
+This is followed by inset text that reads: 
+> No metrics are available yet as no-one has started or submitted this form since it went live.
+>
+> Once they have, you'll be able to see the:
+> - completion rate
+> - number of forms completed
+> - number of forms started but not completed
+
+There is no data to download so there is no link to download a CSV.
+
+### No starts in the past 7 days
+
+<img width="500" alt="metrics if no starts in past 7 days" src="screenshots-v2/metrics-if-no-starts-in-past-7-days.png" />
+
+**Description of the image:**
+
+The screenshot shows the content you’ll get if there is no data for the last 7 days because nobody has started or completed the form in those days.
+
+The heading reads: 
+> Form metrics for the past 7 days: 25 September to 2 October 2023
+
+This is followed by inset text that reads: 
+> No one has started or submitted this form in the past 7 days.
+
+This is followed by a link to download the CSV of all the form’s data. The link reads: 
+> Download a CSV of this form’s metrics (up to 14 months of data)
+
+### No data because there’s a problem
+
+<img width="500" alt="no metrics because of a problem" src="screenshots-v2/no-metrics-because-of-a-problem.png" />
+
+**Description of the image:**
+
+The screenshot shows the content you’ll get if there is no data because of a system error. 
+
+The heading reads: 
+> Form metrics for the past 7 days: 25 September to 2 October 2023
+
+This is followed by inset text that reads: 
+> Sorry, there’s a problem getting your form’s metrics. 
+>
+> Try again later. 
+
+There is no data to download so there is no link to download a CSV.
+
+### The CSV of data for a form
+
+The CSV that people can download shows that form’s data for up to the last 14 months. The CSV has 5 columns. The headings are: 
+
+- Date
+- Started
+- Completed
+- Completion rate (%)
+- Started but not completed
+
+The newest data is added to the top of the CSV.