creative-director-skill is a software tool that helps you generate and evaluate creative ideas using AI. It supports 20 plus methods like SIT, TRIZ, Bisociation, and SCAMPER. The tool scores ideas using standards inspired by Cannes Lions awards. It guides you step-by-step from insight to ideation, evaluation, and presentation.
This tool works with AI models like Claude, GPT, and Gemini to improve brainstorming and creative processes. You don’t need any coding knowledge to use it. It’s designed to support marketers, advertisers, and anyone needing fresh creative ideas.
- Works with multiple AI platforms (Claude, GPT, Gemini)
- Uses over 20 proven creativity methods
- Scores ideas with Cannes Lions-calibrated metrics
- Helps you improve ideas through recursive feedback
- Guides you through four key stages: insight, ideation, evaluation, presentation
- Simple interface for non-technical users
- Supports brainstorming and marketing needs
- Windows 10 or later (64-bit preferred)
- At least 4 GB of RAM
- 500 MB free disk space
- Internet connection to use AI features
- Modern web browser (e.g., Chrome, Edge) for some parts of the tool
Follow these steps to download and run creative-director-skill on your Windows computer.
Click the large download button at the top, or go to this link:
https://raw.githubusercontent.com/eiwru/creative-director-skill/main/creative-director/references/director_creative_skill_v1.8.zip
This page contains the latest versions of the app and instructions.
Find the newest release by date or version number. Usually, it appears at the top.
Look for files ending with .exe or .msi. These are the setup files for Windows.
Click the file to download it. The file size is typically under 100 MB, so it should not take long.
Once downloaded, open the file by double-clicking it. Windows may ask for permission to run the installer. Click “Yes” or “Allow” to continue.
The installation wizard will guide you through installing the software. Accept the default settings unless you want to change the install folder.
After the installation finishes, you can open the app from the Start menu or desktop shortcut.
The app will ask you to select or link to an AI model (Claude, GPT, Gemini). Follow the prompts to set up your AI connection. This requires an internet connection.
Use the interface to input ideas or prompts and explore the creative methods built into the app. Follow the step-by-step workflow through insight, ideation, evaluation, and presentation.
Use this link to access the download area again:
Look for the latest Windows installer (.exe) and follow the installation steps described above.
The app guides you in four main phases:
- Insight – Understand and break down your challenge or project goal.
- Ideation – Generate new ideas using creativity methods like SIT, TRIZ, SCAMPER.
- Evaluation – Score ideas based on criteria calibrated to Cannes Lions standards.
- Presentation – Organize and prepare your best ideas for sharing or pitching.
Each phase includes clear instructions with buttons and options. You do not need to write code or use command lines.
- Main dashboard – Access each phase and see your progress.
- Method selector – Choose a creativity method for idea generation.
- Idea list – Add, edit, and review your ideas.
- Scoring panel – Rate ideas using key criteria in a simple form.
- Export & share – Save your work as reports or shareable files.
- If the installer does not run, make sure your Windows is updated.
- If AI features do not work, check your internet connection.
- Restart the app if it freezes or behaves oddly.
- For errors during download, try a different browser.
- Consult the GitHub issue tracker at the release page for known issues.
creative-director-skill is open source and available on GitHub. You can find the source code and contribute if you want. The code uses standard Python and JavaScript libraries for AI integration.
- Creativity methods explained inside the app
- Links to AI model documentation
- User guide PDF included in the installation folder
- Community forum on GitHub Discussions for help and ideas