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Head of Data and Measurement @Gamesight | BSME TTU Alum | Performance Marketing Attribution + Influencer Analytics | Data Science
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Gamesight
- Austin, TX
- in/christiancthomas
- @_christianct
- @christiancthomas.bsky.social
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marketing-mix-model-lite
marketing-mix-model-lite PublicEstimate incremental contribution of marketing channels (Twitch, YouTube, Paid Social, Influencers, etc.) to weekly game sales using a lightweight Marketing Mix Model with lag and diminishing returns.
Python
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game-launch-budget-optimization
game-launch-budget-optimization PublicMarketing budget allocation tool that optimizes ad spend across channels to maximize game launch conversions and minimize wasteful spending.
Python 1
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CFB-Dynasty-Data
CFB-Dynasty-Data PublicPersonal tool to analyze roster composition and plan for future needs in CFB 2026 Dynasty Mode.
Python
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