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Toy Store Sales Revenue Dashboard

This project analyzes Maven Toy Store sales data across Power BI, Python, and Excel with interactive dashboards and comprehensive business insights.

Power BI

Interactive dashboard with dynamic visualizations, KPI tracking, and multi-dimensional analysis across store locations and product categories. Features revenue trends, inventory monitoring, profit analysis, and top-selling product insights with location-based filtering.


Toy Store Power BI Dashboard

Features:

  • Filtering data based on store location
  • KPI cards showing inventory value, total orders, revenue, and profit
  • Monthly revenue trend analysis with line chart
  • Profit vs orders scatter plot by product category
  • Top selling products ranking
  • Out of stock inventory tracking by category
  • Weekday vs weekend revenue breakdown
  • Profit analysis table by category and location

Technical Implementation:

  • Created calculated measures using DAX
  • Implemented interactive filtering across all visuals

Data Insights:

  • $658K total revenue with $180K profit
  • 68% of revenue generated on weekdays
  • Toys category leads in both sales and stock issues
  • Downtown location shows highest profitability

Power BI File Power BI Desktop File: Interactive dashboard with DAX measures, filtering capabilities, and multi-dimensional analysis of sales performance across store locations and product categories.

Python (Jupyter Notebook):

An interactive dashboard built with Python. Use real-time filters to analyze revenue trends, top products, and compare weekday versus weekend sales.


Toy Store Python Dashboard

Features:

  • Revenue trend visualization
  • Top product analysis
  • Weekday vs. weekend sales comparison
  • Interactive dashboard with ipywidgets

Getting Started

  1. Install dependencies:
    pip install pandas numpy matplotlib scipy ipywidgets
  2. Open Toy_Store_Publish.ipynb in Jupyter Notebook.

Google Docs Jupyter Notebook: step-by-step walkthrough (data prep, pivots, visuals, and business takeaways).

Excel:

Data cleaning, fast aggregation with PivotTables, and an interactive dashboard (Slicers + charts) to explore weekday/weekend performance, monthly trends, and top products.


Toy Store Excel Dashboard

Excel Excel File: PivotTables and Dashboard

Google Docs Google Docs: Pivots and Visuals.


Acknowledgements

  • Project inspired by Maven Analytics Toy Store Data Challenge, including Enrique Ruiz Excel Course, and Aaron Parry Power BI KPI Report.
  • Interactive Python widget code assisted by AI tools

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