Working example of AEO principles. Every page built using question-first architecture, direct answers, FAQ schema, and semantic HTML.
Every concept page follows this pattern:
<h1>What is [Concept]?</h1>
<p>[Direct answer: 2-3 sentences defining concept, why it matters, key benefit]</p>
<h2>How Does [Concept] Work?</h2>
<p>[Direct answer first, then details...]</p>
<h2>What Are the Benefits of [Concept]?</h2>
<p>[Direct answer first, then bullet points...]</p>
<h2>When Should You Use [Concept]?</h2>
<p>[Direct answer first, then use cases...]</p>
<h2>Frequently Asked Questions</h2>
[4-6 Q&A pairs]Content Pages: 88/100
- Schema: 15/15 ✅ (Article + FAQPage on every page)
- FAQ: 10/10 ✅ (dedicated sections + schema)
- Questions: 10/10 ✅ (all H2s are questions)
- Headers: 10/10 ✅ (proper hierarchy)
- Answers: 38/40 (excellent direct answers)
- Depth: 5/15 (intentionally concise)
Homepage: ~75/100 (lower because it's navigational, not content-focused)
- Consistency - Same pattern on every page makes AI parsing predictable
- Direct Answers - No fluff before the answer
- Question Alignment - Headers match how people ask questions
- Schema Completeness - Both Article and FAQPage
- Semantic HTML - Proper use of
<article>,<section>, headings
Answer quality matters most. The site scores 38/40 on answer coverage because:
- First paragraph always defines the concept
- Each section starts with a direct answer
- Content is actually useful (not just optimized for metrics)
This demonstrates that good AEO improves readability rather than compromising it.
- Quick Scan (Scanner) - Get baseline scores for all pages
- Prioritize - Focus on pages scoring < 70
- Deep Analysis (Auditor Pro) - Understand why scores are low
- Implement (Schema Builder) - Generate and add schema
- Restructure - Fix content based on recommendations
- Validate (Scanner) - Re-scan to confirm improvement
- Monitor - Monthly scans to track changes
Time for 10-page site: 4-6 hours
- Structure - Use AI Fundamentals as template
- Write - Question-first, direct answers
- Schema (Schema Builder) - Generate Article + FAQPage
- Validate (Scanner) - Check score before publishing
- Refine (Auditor Pro if needed) - If score < 85, get specific fixes
- Publish - Deploy with schema
Target score before publishing: 85+
Need fast scoring? → Scanner
Don't understand why score is low? → Auditor Pro
Need to add schema? → Schema Builder
Want to see best practices? → AI Fundamentals Hub
- Answer Quality (40 points) - Direct, clear answers in opening paragraphs
- Schema Markup (15 points) - Valid JSON-LD (Article + FAQPage combo best)
- FAQ Structure (10 points) - Dedicated sections with Q&A pairs
- Question Headers (10 points) - H2/H3 tags as actual questions
- Everything else (25 points) - Header hierarchy, content depth
❌ Adding schema but not improving answer quality
❌ Having FAQ schema without dedicated FAQ section
❌ Writing headers as statements instead of questions
❌ Burying answers deep in content
❌ Optimizing for score instead of actual answer quality
- Target Score: 85+ for important pages
- Schema Coverage: 100% of content pages
- Answer Coverage: 35+/40 points
- Question Headers: 60%+ of H2/H3 tags