Start Project Specific Style Guide

[rrgayhart]

Issue came out of work for #64

Should have a base level style guide for this project - probably as a separate doc linked in the README.

Can start with syntax consistency as documented in #64

Notes from Sal:

Note: Check to see if Airbnb style guide might be something we can use to make some of these decisions.

Notes from Jon Liss:

• Airbnb react style guide
• Airbnb JavaScript style guide

[rrgayhart]

BELONGS TO LUCY - #64