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2.3 Experiment Analysis #8

@philberryman

Description

@philberryman

Goal

Analyze simulated A/B tests with real-world complications.

Learn

  • Sequential testing and peeking problems
  • Segmentation and Simpson's paradox
  • Guardrail metrics
  • When to stop early

Deliverable

  • Analysis notebook with common pitfalls
  • Simulated experiment data

Proof Point

THIS FEEDS INTO FasterShops Analytics Platform

Links

→ Feeds into: FasterShops/framework Analytics & A/B Testing

Directory

experimentation/03-experiment-analysis/

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