diff --git a/setup.py b/setup.py
index 7be04e5..a430af8 100644
--- a/setup.py
+++ b/setup.py
@@ -1,4 +1,4 @@
 from setuptools import setup
 
 # Metadata goes in setup.cfg. These are here for GitHub's dependency graph.
-setup(name="secure-cookie", install_requires=["Werkzeug>0.15"])
+setup(name="secure-cookie", install_requires=["Werkzeug>0.15", "itsdangerous>=1.1"])
diff --git a/src/secure_cookie/cookie.py b/src/secure_cookie/cookie.py
index 7030552..f27edb5 100644
--- a/src/secure_cookie/cookie.py
+++ b/src/secure_cookie/cookie.py
@@ -100,12 +100,15 @@ def application(request):
 """
 import base64
 import json as _json
+import warnings
 from datetime import datetime
 from hashlib import sha1 as _default_hash
 from hmac import new as hmac
 from numbers import Number
 from time import time
 
+from itsdangerous import Signer
+from itsdangerous.exc import BadSignature
 from werkzeug.security import safe_str_cmp
 from werkzeug.urls import url_quote_plus
 from werkzeug.urls import url_unquote_plus
@@ -280,6 +283,19 @@ def serialize(self, expires=None):
         if expires:
             self["_expires"] = _date_to_unix(expires)
 
+        result = []
+        for key, value in sorted(self.items()):
+            result.append(
+                (
+                    "{}={}".format(
+                        url_quote_plus(key), self.quote(value).decode("ascii")
+                    )
+                ).encode("ascii")
+            )
+        signer = Signer(self.secret_key, digest_method=self.hash_method)
+        return signer.sign(b"&".join(result))
+
+    def _mac_serialize(self):
         result = []
         mac = hmac(self.secret_key, None, self.hash_method)
 
@@ -309,6 +325,52 @@ def unserialize(cls, string, secret_key):
         if isinstance(secret_key, text_type):
             secret_key = secret_key.encode("utf-8", "replace")
 
+        signer = Signer(secret_key, digest_method=cls.hash_method)
+        try:
+            serialized = signer.unsign(string)
+        except BadSignature:
+            return cls._mac_unserialize(string, secret_key)
+
+        items = {}
+        for item in serialized.split(b"&"):
+            if b"=" not in item:
+                items = None
+                break
+
+            key, value = item.split(b"=", 1)
+            # try to make the key a string
+            key = url_unquote_plus(key.decode("ascii"))
+
+            try:
+                key = to_native(key)
+            except UnicodeError:
+                pass
+
+            items[key] = value
+
+        if items is not None:
+            try:
+                for key, value in items.items():
+                    items[key] = cls.unquote(value)
+            except UnquoteError:
+                items = ()
+            else:
+                if "_expires" in items:
+                    if time() > items["_expires"]:
+                        items = ()
+                    else:
+                        del items["_expires"]
+        else:
+            items = ()
+        return cls(items, secret_key, False)
+
+    @classmethod
+    def _mac_unserialize(cls, string, secret_key):
+        warnings.warn(
+            "Unserializing using the old scheme. This is deprecated and the fallback will be removed in version 2.0. Ensure cookies are re-serialized using the new ItsDangerous scheme.",  # noqa
+            DeprecationWarning,
+            stacklevel=3,
+        )
         try:
             base64_hash, data = string.split(b"?", 1)
         except (ValueError, IndexError):
diff --git a/tests/test_cookie.py b/tests/test_cookie.py
index 5fec8e8..384d361 100644
--- a/tests/test_cookie.py
+++ b/tests/test_cookie.py
@@ -1,6 +1,7 @@
 import datetime
 import json
 
+import pytest
 from werkzeug.http import parse_cookie
 from werkzeug.wrappers import Request
 from werkzeug.wrappers import Response
@@ -26,7 +27,8 @@ def test_basic_support():
     assert not c2.should_save
     assert c2 == c
 
-    c3 = SecureCookie.unserialize(s, b"wrong foo")
+    with pytest.warns(DeprecationWarning):
+        c3 = SecureCookie.unserialize(s, b"wrong foo")
     assert not c3.modified
     assert not c3.new
     assert c3 == {}
@@ -51,6 +53,20 @@ def test_expire_support():
     assert "x" not in c3
 
 
+def test_hmac_serialization_support():
+    c = SecureCookie(secret_key=b"foo")
+    c["x"] = 42
+    s = c._mac_serialize()
+
+    with pytest.warns(DeprecationWarning):
+        c2 = SecureCookie.unserialize(s, b"foo")
+    assert c is not c2
+    assert not c2.new
+    assert not c2.modified
+    assert not c2.should_save
+    assert c2 == c
+
+
 def test_wrapper_support():
     req = Request.from_values()
     resp = Response()