From 0948dcc298263c22806dee07de0486a23b46a1c6 Mon Sep 17 00:00:00 2001
From: Oleksandr Velychkin <oleksandr.velychkin@mgid.com>
Date: Mon, 10 Nov 2025 17:42:08 +0200
Subject: [PATCH 1/2] AMP analytics tag for MGID and Idealmedia

---
 examples/analytics-vendors.amp.html           | 36 +++++++++++++++++++
 .../0.1/test/vendor-requests.json             |  6 ++++
 .../amp-analytics/0.1/vendors/idealmedia.json | 21 +++++++++++
 .../amp-analytics/0.1/vendors/mgid.json       | 21 +++++++++++
 .../amp-analytics/analytics-vendors-list.md   | 12 +++++++
 5 files changed, 96 insertions(+)
 create mode 100644 extensions/amp-analytics/0.1/vendors/idealmedia.json
 create mode 100644 extensions/amp-analytics/0.1/vendors/mgid.json

diff --git a/examples/analytics-vendors.amp.html b/examples/analytics-vendors.amp.html
index b80eaaf2bb1b..a19c0436d89c 100644
--- a/examples/analytics-vendors.amp.html
+++ b/examples/analytics-vendors.amp.html
@@ -74,6 +74,7 @@
       <option>gfksensic</option>
       <option>googleanalytics</option>
       <option>ibeatanalytics</option>
+      <option>idealmedia</option>
       <option>infonline</option>
       <option>infonline_anonymous</option>
       <option>iplabel</option>
@@ -89,6 +90,7 @@
       <option>mediator</option>
       <option>memo</option>
       <option>metrika</option>
+      <option>mgid</option>
       <option>mobify</option>
       <option>moengage</option>
       <option>mparticle</option>
@@ -1104,6 +1106,40 @@
 </amp-analytics>
 <!-- End Mediator.media example -->
 
+<!-- MGID tracking.
+  Please replace the values for "site", "client_id", and "publishers_sites_id"
+  with your MGID configuration values.
+-->
+<amp-analytics type="mgid" id="mgid">
+<script type="application/json">
+{
+  "vars": {
+    "site": "SITE_ID",
+    "client_id": "CLIENT_ID",
+    "publishers_sites_id": "PUBLISHERS_SITES_ID"
+  }
+}
+</script>
+</amp-analytics>
+<!-- End MGID example -->
+
+<!-- Idealmedia tracking.
+  Please replace the values for "site", "client_id", and "publishers_sites_id"
+  with your Idealmedia configuration values.
+-->
+<amp-analytics type="idealmedia" id="idealmedia">
+<script type="application/json">
+{
+  "vars": {
+    "site": "SITE_ID",
+    "client_id": "CLIENT_ID",
+    "publishers_sites_id": "PUBLISHERS_SITES_ID"
+  }
+}
+</script>
+</amp-analytics>
+<!-- End Idealmedia example -->
+
 <!-- Memo Tracking -->
 <amp-analytics type="memo" id="memo">
 <script type="application/json">
diff --git a/extensions/amp-analytics/0.1/test/vendor-requests.json b/extensions/amp-analytics/0.1/test/vendor-requests.json
index b248255e499e..4662e348ddf0 100644
--- a/extensions/amp-analytics/0.1/test/vendor-requests.json
+++ b/extensions/amp-analytics/0.1/test/vendor-requests.json
@@ -197,6 +197,9 @@
     "host": "https://api.ibeat-analytics.com",
     "track": "https://api.ibeat-analytics.com/ping-amp?url=_source_url_&sid=_client_id(_iibeat_session)_&ua=_user_agent_&ref=_document_referrer_&at=_incremental_engaged_time_&tt=!totalTime&pid=_page_view_id_&d=!d&dn=_source_hostname_&ct=!ct&pt=!pt&hid=!hid&au=!au&ag=!ag&aid=!aid&cn=_canonical_url_&pot=!timerStart&rct=1&id=!id&sec=!sec&tgs=!tgs&pc=!pc&vct=!vct&xcld=!xcld"
   },
+  "idealmedia": {
+    "pageview": "https://c.idealmedia.io/pv?site=!site&client_id=!client_id&publishers_sites_id=!publishers_sites_id&i=1&pr=_external_referrer_&cbuster=_random_&pvid=_page_view_id_64_&implVersion=19&cxurl=_canonical_url_&pv_types=tpv&scua=%22_uach(architecture)_%22&scub=%22_uach(bitness)_%22&scu_amp=_uach(brands)_&scufvl_amp=_uach(fullVersionList)_&scum=%3F_if(_equals(_uach(mobile)__%2Ctrue)_, 1, 0)&scumd=%22_uach(model)_%22&scup=%22_uach(platform)_%22&scupv=%22_uach(platformVersion)_%22&scufv=%22_uach(uaFullVersion)_%22&scuw=%3F_if(_equals(_uach(wow64)__%2Ctrue)_, 1, 0)&gdpr_consent=_if(_equals(_consent_metadata(consentStringType)_%2C1)_%2C_consent_string_)__if(_equals(_consent_metadata(consentStringType)_%2C2)_%2C_consent_string_)_&gdpr=_if(_equals(_consent_metadata(gdprApplies)_%2Ctrue)_%2C1)__if(_equals(_consent_metadata(gdprApplies)_%2Cfalse)_%2C0)_&us_privacy=_if(_equals(_consent_metadata(consentStringType)_%2C3)_%2C_consent_string_)_&gpp=_if(_equals(_consent_metadata(consentStringType)_%2C4)_%2C_consent_string_)_&gpp_sid=_if(_equals(_consent_metadata(consentStringType)_%2C4)_%2C_consent_metadata(gppSectionId)_)_"
+  },
   "infonline": {
     "pageview": "!url?st=!st&sv=ke&ap=1&co=!co&cp=!cp&ps=!ps&act=_consent_string_&acs=_if(_equals(_consent_state_%2Csufficient)_%2C1)__if(_equals(_consent_state_%2Cinsufficient)_%2C0)__if(_equals(_consent_state_%2C)_%2C-1)_&host=_canonical_host_&path=_canonical_path_&type=pageview",
     "event": "!url?st=!st&ev=!ev&sv=ke&ap=1&co=!co&cp=!cp&ps=!ps&act=_consent_string_&acs=_if(_equals(_consent_state_%2Csufficient)_%2C1)__if(_equals(_consent_state_%2Cinsufficient)_%2C0)__if(_equals(_consent_state_%2C)_%2C-1)_&host=_canonical_host_&path=_canonical_path_&type=event"
@@ -297,6 +300,9 @@
     "visible": "https://elsa.memoinsights.com/n?amp=true&pid=!pid&title=_title_&url=_canonical_url_&date=!published_at&authors=!authors&referrer=_document_referrer_&page_url=_source_url_&user_id=_client_id(memo_amp_id)_&domain=_canonical_host_&v=amp",
     "timer": "https://elsa.memoinsights.com/t?amp=true&pid=!pid&title=_title_&url=_canonical_url_&date=!published_at&authors=!authors&referrer=_document_referrer_&page_url=_source_url_&user_id=_client_id(memo_amp_id)_&domain=_canonical_host_&v=amp&t=5000&e=5000"
   },
+  "mgid": {
+    "pageview": "https://c.mgid.com/pv?site=!site&client_id=!client_id&publishers_sites_id=!publishers_sites_id&i=1&pr=_external_referrer_&cbuster=_random_&pvid=_page_view_id_64_&implVersion=19&cxurl=_canonical_url_&pv_types=tpv&scua=%22_uach(architecture)_%22&scub=%22_uach(bitness)_%22&scu_amp=_uach(brands)_&scufvl_amp=_uach(fullVersionList)_&scum=%3F_if(_equals(_uach(mobile)__%2Ctrue)_, 1, 0)&scumd=%22_uach(model)_%22&scup=%22_uach(platform)_%22&scupv=%22_uach(platformVersion)_%22&scufv=%22_uach(uaFullVersion)_%22&scuw=%3F_if(_equals(_uach(wow64)__%2Ctrue)_, 1, 0)&gdpr_consent=_if(_equals(_consent_metadata(consentStringType)_%2C1)_%2C_consent_string_)__if(_equals(_consent_metadata(consentStringType)_%2C2)_%2C_consent_string_)_&gdpr=_if(_equals(_consent_metadata(gdprApplies)_%2Ctrue)_%2C1)__if(_equals(_consent_metadata(gdprApplies)_%2Cfalse)_%2C0)_&us_privacy=_if(_equals(_consent_metadata(consentStringType)_%2C3)_%2C_consent_string_)_&gpp=_if(_equals(_consent_metadata(consentStringType)_%2C4)_%2C_consent_string_)_&gpp_sid=_if(_equals(_consent_metadata(consentStringType)_%2C4)_%2C_consent_metadata(gppSectionId)_)_"
+  },
   "metrika": {
     "pageview": "https://mc.yandex.ru/watch/!counterId?browser-info=pv%3A1%3Aamp%3A1%3Az%3A_timezone_%3Ai%3A_timestamp_%3Arn%3A_random_%3Ala%3A_browser_language_%3Aen%3A_document_charset_%3Arqn%3A1%3As%3A_screen_width_x_screen_height_x_screen_color_depth_%3Aw%3A_available_screen_width_x_available_screen_height_%3Ads%3A_domain_lookup_time_%2C_tcp_connect_time_%2C_server_response_time_%2C_page_download_time_%2C_nav_timing(navigationStart%2CfetchStart)_%2C_redirect_time_%2C_nav_redirect_count_%2C_nav_timing(domLoading%2CdomInteractive)_%2C_nav_timing(domContentLoadedEventStart%2CdomContentLoadedEventEnd)_%2C_nav_timing(navigationStart%2CdomComplete)_%2C_page_load_time_%2C_nav_timing(loadEventStart%2CloadEventEnd)_%2C_content_load_time_%3Au%3A_client_id(_ym_uid)_%3Ahid%3A_page_view_id_%3At%3A_title_&site-info=!yaParams&page-url=_source_url_&page-ref=_external_referrer_",
     "notBounce": "https://mc.yandex.ru/watch/!counterId?browser-info=ar%3A1%3Anb%3A1%3Aamp%3A1%3Az%3A_timezone_%3Ai%3A_timestamp_%3Arn%3A_random_%3Ala%3A_browser_language_%3Aen%3A_document_charset_%3Arqn%3A1%3As%3A_screen_width_x_screen_height_x_screen_color_depth_%3Aw%3A_available_screen_width_x_available_screen_height_%3Ads%3A_domain_lookup_time_%2C_tcp_connect_time_%2C_server_response_time_%2C_page_download_time_%2C_nav_timing(navigationStart%2CfetchStart)_%2C_redirect_time_%2C_nav_redirect_count_%2C_nav_timing(domLoading%2CdomInteractive)_%2C_nav_timing(domContentLoadedEventStart%2CdomContentLoadedEventEnd)_%2C_nav_timing(navigationStart%2CdomComplete)_%2C_page_load_time_%2C_nav_timing(loadEventStart%2CloadEventEnd)_%2C_content_load_time_%3Au%3A_client_id(_ym_uid)_%3Ahid%3A_page_view_id_%3At%3A_title_&page-url=_source_url_&page-ref=_external_referrer_",
diff --git a/extensions/amp-analytics/0.1/vendors/idealmedia.json b/extensions/amp-analytics/0.1/vendors/idealmedia.json
new file mode 100644
index 000000000000..45b8e15f9b2d
--- /dev/null
+++ b/extensions/amp-analytics/0.1/vendors/idealmedia.json
@@ -0,0 +1,21 @@
+{
+    "vars": {
+        "site": "",
+        "client_id": "",
+        "publishers_sites_id": ""
+    },
+    "requests": {
+        "pageview": "https://c.idealmedia.io/pv?site=${site}&client_id=${client_id}&publishers_sites_id=${publishers_sites_id}&i=1&pr=${externalReferrer}&cbuster=${random}&pvid=${pageViewId64}&implVersion=19&cxurl=${canonicalUrl}&pv_types=tpv&scua=%22${uach(architecture)}%22&scub=%22${uach(bitness)}%22&scu_amp=${uach(brands)}&scufvl_amp=${uach(fullVersionList)}&scum=%3F$IF($EQUALS(${uach(mobile)}, true), 1, 0)&scumd=%22${uach(model)}%22&scup=%22${uach(platform)}%22&scupv=%22${uach(platformVersion)}%22&scufv=%22${uach(uaFullVersion)}%22&scuw=%3F$IF($EQUALS(${uach(wow64)}, true), 1, 0)&gdpr_consent=$IF($EQUALS(CONSENT_METADATA(consentStringType), 1), ${consentString})$IF($EQUALS(CONSENT_METADATA(consentStringType), 2), ${consentString})&gdpr=$IF($EQUALS(CONSENT_METADATA(gdprApplies), true), 1)$IF($EQUALS(CONSENT_METADATA(gdprApplies), false), 0)&us_privacy=$IF($EQUALS(CONSENT_METADATA(consentStringType), 3), ${consentString})&gpp=$IF($EQUALS(CONSENT_METADATA(consentStringType), 4), ${consentString})&gpp_sid=$IF($EQUALS(CONSENT_METADATA(consentStringType), 4), CONSENT_METADATA(gppSectionId))"
+    },
+    "triggers": {
+        "trackPageview": {
+            "on": "visible",
+            "request": "pageview"
+        }
+    },
+    "transport": {
+        "beacon": false,
+        "xhrpost": false,
+        "image": true
+    }
+}
diff --git a/extensions/amp-analytics/0.1/vendors/mgid.json b/extensions/amp-analytics/0.1/vendors/mgid.json
new file mode 100644
index 000000000000..7d07338e3b5f
--- /dev/null
+++ b/extensions/amp-analytics/0.1/vendors/mgid.json
@@ -0,0 +1,21 @@
+{
+    "vars": {
+        "site": "",
+        "client_id": "",
+        "publishers_sites_id": ""
+    },
+    "requests": {
+        "pageview": "https://c.mgid.com/pv?site=${site}&client_id=${client_id}&publishers_sites_id=${publishers_sites_id}&i=1&pr=${externalReferrer}&cbuster=${random}&pvid=${pageViewId64}&implVersion=19&cxurl=${canonicalUrl}&pv_types=tpv&scua=%22${uach(architecture)}%22&scub=%22${uach(bitness)}%22&scu_amp=${uach(brands)}&scufvl_amp=${uach(fullVersionList)}&scum=%3F$IF($EQUALS(${uach(mobile)}, true), 1, 0)&scumd=%22${uach(model)}%22&scup=%22${uach(platform)}%22&scupv=%22${uach(platformVersion)}%22&scufv=%22${uach(uaFullVersion)}%22&scuw=%3F$IF($EQUALS(${uach(wow64)}, true), 1, 0)&gdpr_consent=$IF($EQUALS(CONSENT_METADATA(consentStringType), 1), ${consentString})$IF($EQUALS(CONSENT_METADATA(consentStringType), 2), ${consentString})&gdpr=$IF($EQUALS(CONSENT_METADATA(gdprApplies), true), 1)$IF($EQUALS(CONSENT_METADATA(gdprApplies), false), 0)&us_privacy=$IF($EQUALS(CONSENT_METADATA(consentStringType), 3), ${consentString})&gpp=$IF($EQUALS(CONSENT_METADATA(consentStringType), 4), ${consentString})&gpp_sid=$IF($EQUALS(CONSENT_METADATA(consentStringType), 4), CONSENT_METADATA(gppSectionId))"
+    },
+    "triggers": {
+        "trackPageview": {
+            "on": "visible",
+            "request": "pageview"
+        }
+    },
+    "transport": {
+        "beacon": false,
+        "xhrpost": false,
+        "image": true
+    }
+}
diff --git a/extensions/amp-analytics/analytics-vendors-list.md b/extensions/amp-analytics/analytics-vendors-list.md
index 23e68a49e0bc..43c6f7ae2c2a 100644
--- a/extensions/amp-analytics/analytics-vendors-list.md
+++ b/extensions/amp-analytics/analytics-vendors-list.md
@@ -241,6 +241,12 @@ Adds support for Ibeat Analytics.
 
 <!-- markdown-link-check-disable -->
 
+### Idealmedia
+
+Type attribute value: `idealmedia`
+
+Adds support for Idealmedia analytics. More information can be found at [idealmedia.io](https://idealmedia.io).
+
 ### INFOnline / IVW
 
 Type attribute value: `infonline`
@@ -361,6 +367,12 @@ Adds support for mediarithmics. More information and configuration details can b
 
 Type attribute value: `mediator`
 
+### MGID
+
+Type attribute value: `mgid`
+
+Adds support for MGID analytics. More information can be found at [mgid.com](https://mgid.com).
+
 ### Memo
 
 Type attribute value: `memo`

From 3c606293b25b5fc15b2517e134fc02ac2216524f Mon Sep 17 00:00:00 2001
From: adskeeperdev <81370897+adskeeperdev@users.noreply.github.com>
Date: Wed, 14 Jan 2026 19:24:16 +0200
Subject: [PATCH 2/2] Analytics for adskeeper (#40461)

---
 examples/analytics-vendors.amp.html           | 18 ++++++++++++++++
 .../0.1/test/vendor-requests.json             |  3 +++
 .../amp-analytics/0.1/vendors/adskeeper.json  | 21 +++++++++++++++++++
 .../amp-analytics/analytics-vendors-list.md   |  7 +++++++
 4 files changed, 49 insertions(+)
 create mode 100644 extensions/amp-analytics/0.1/vendors/adskeeper.json

diff --git a/examples/analytics-vendors.amp.html b/examples/analytics-vendors.amp.html
index b80eaaf2bb1b..08102961f979 100644
--- a/examples/analytics-vendors.amp.html
+++ b/examples/analytics-vendors.amp.html
@@ -48,6 +48,7 @@
       <option>acquialift</option>
       <option>adobeanalytics</option>
       <option>adobeanalytics_nativeConfig</option>
+      <option>adskeeper</option>
       <option>alexametrics</option>
       <option>amplitude</option>
       <option>appsflyer</option>
@@ -234,6 +235,23 @@
 </amp-analytics>
 <!-- End Adobe Analytics example -->
 
+<!-- AdsKeeper tracking.
+  Please replace the values for "site", "client_id", and "publishers_sites_id"
+  with your AdsKeeper configuration values.
+-->
+<amp-analytics type="adskeeper" id="adskeeper">
+  <script type="application/json">
+  {
+    "vars": {
+      "site": "SITE_ID",
+      "client_id": "CLIENT_ID",
+      "publishers_sites_id": "PUBLISHERS_SITES_ID"
+    }
+  }
+  </script>
+</amp-analytics>
+<!-- End AdsKeeper example -->
+
 <!-- Alexa tracking -->
 <amp-analytics type="alexametrics">
 <script type="application/json">
diff --git a/extensions/amp-analytics/0.1/test/vendor-requests.json b/extensions/amp-analytics/0.1/test/vendor-requests.json
index b248255e499e..676c07a474a7 100644
--- a/extensions/amp-analytics/0.1/test/vendor-requests.json
+++ b/extensions/amp-analytics/0.1/test/vendor-requests.json
@@ -11,6 +11,9 @@
     "pageview": "https://!host/b/ss/!reportSuites/2/amp-1.0/s_random_?vid=z_client_id(adobe_amp_id)_&ndh=0&ce=_document_charset_&pageName=_title_&g=_ampdoc_url_&r=_document_referrer_&bh=_available_screen_height_&bw=_available_screen_width_&c=_screen_color_depth_&j=amp&s=_screen_width_x_screen_height_",
     "click": "https://!host/b/ss/!reportSuites/2/amp-1.0/s_random_?vid=z_client_id(adobe_amp_id)_&ndh=0&ce=_document_charset_&pageName=_title_&g=_ampdoc_url_&r=_document_referrer_&bh=_available_screen_height_&bw=_available_screen_width_&c=_screen_color_depth_&j=amp&s=_screen_width_x_screen_height_&pe=lnk_o&pev1=!linkUrl&pev2=!linkName"
   },
+  "adskeeper": {
+    "pageview": "https://c.adskeeper.com/pv?site=!site&client_id=!client_id&publishers_sites_id=!publishers_sites_id&i=1&pr=_external_referrer_&cbuster=_random_&pvid=_page_view_id_64_&implVersion=19&cxurl=_canonical_url_&pv_types=tpv&scua=%22_uach(architecture)_%22&scub=%22_uach(bitness)_%22&scu_amp=_uach(brands)_&scufvl_amp=_uach(fullVersionList)_&scum=%3F_if(_equals(_uach(mobile)__%2Ctrue)_, 1, 0)&scumd=%22_uach(model)_%22&scup=%22_uach(platform)_%22&scupv=%22_uach(platformVersion)_%22&scufv=%22_uach(uaFullVersion)_%22&scuw=%3F_if(_equals(_uach(wow64)__%2Ctrue)_, 1, 0)&gdpr_consent=_if(_equals(_consent_metadata(consentStringType)_%2C1)_%2C_consent_string_)__if(_equals(_consent_metadata(consentStringType)_%2C2)_%2C_consent_string_)_&gdpr=_if(_equals(_consent_metadata(gdprApplies)_%2Ctrue)_%2C1)__if(_equals(_consent_metadata(gdprApplies)_%2Cfalse)_%2C0)_&us_privacy=_if(_equals(_consent_metadata(consentStringType)_%2C3)_%2C_consent_string_)_&gpp=_if(_equals(_consent_metadata(consentStringType)_%2C4)_%2C_consent_string_)_&gpp_sid=_if(_equals(_consent_metadata(consentStringType)_%2C4)_%2C_consent_metadata(gppSectionId)_)_"
+  },
   "afsanalytics": {
     "host": "//www.afsanalytics.com",
     "base": "//www.afsanalytics.com/cgi_bin/",
diff --git a/extensions/amp-analytics/0.1/vendors/adskeeper.json b/extensions/amp-analytics/0.1/vendors/adskeeper.json
new file mode 100644
index 000000000000..d26303f9d835
--- /dev/null
+++ b/extensions/amp-analytics/0.1/vendors/adskeeper.json
@@ -0,0 +1,21 @@
+{
+    "vars": {
+        "site": "",
+        "client_id": "",
+        "publishers_sites_id": ""
+    },
+    "requests": {
+        "pageview": "https://c.adskeeper.com/pv?site=${site}&client_id=${client_id}&publishers_sites_id=${publishers_sites_id}&i=1&pr=${externalReferrer}&cbuster=${random}&pvid=${pageViewId64}&implVersion=19&cxurl=${canonicalUrl}&pv_types=tpv&scua=%22${uach(architecture)}%22&scub=%22${uach(bitness)}%22&scu_amp=${uach(brands)}&scufvl_amp=${uach(fullVersionList)}&scum=%3F$IF($EQUALS(${uach(mobile)}, true), 1, 0)&scumd=%22${uach(model)}%22&scup=%22${uach(platform)}%22&scupv=%22${uach(platformVersion)}%22&scufv=%22${uach(uaFullVersion)}%22&scuw=%3F$IF($EQUALS(${uach(wow64)}, true), 1, 0)&gdpr_consent=$IF($EQUALS(CONSENT_METADATA(consentStringType), 1), ${consentString})$IF($EQUALS(CONSENT_METADATA(consentStringType), 2), ${consentString})&gdpr=$IF($EQUALS(CONSENT_METADATA(gdprApplies), true), 1)$IF($EQUALS(CONSENT_METADATA(gdprApplies), false), 0)&us_privacy=$IF($EQUALS(CONSENT_METADATA(consentStringType), 3), ${consentString})&gpp=$IF($EQUALS(CONSENT_METADATA(consentStringType), 4), ${consentString})&gpp_sid=$IF($EQUALS(CONSENT_METADATA(consentStringType), 4), CONSENT_METADATA(gppSectionId))"
+    },
+    "triggers": {
+        "trackPageview": {
+            "on": "visible",
+            "request": "pageview"
+        }
+    },
+    "transport": {
+        "beacon": false,
+        "xhrpost": false,
+        "image": true
+    }
+}
diff --git a/extensions/amp-analytics/analytics-vendors-list.md b/extensions/amp-analytics/analytics-vendors-list.md
index 23e68a49e0bc..fd7ab94144d1 100644
--- a/extensions/amp-analytics/analytics-vendors-list.md
+++ b/extensions/amp-analytics/analytics-vendors-list.md
@@ -41,6 +41,13 @@ Do not use both the `adobeanalytics` and `adobeanalytics_nativeConfig` types on
 Type attribute value: `adobeanalytics_nativeConfig`
 -->
 
+### AdsKeeper
+
+Type attribute value: `adskeeper`
+
+Adds support for AdsKeeper analytics. More information can be found at [adskeeper.com](https://adskeeper.com).
+
+
 ### AFS Analytics
 
 Type attribute value: `afsanalytics`