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[Product Designer] Yuanfang Li #1064

@lyfali

Description

@lyfali

Application Position

UX/UI Designer

First Name

Yuanfang

Last Name

Li

Telegram

annieplus

How did you find out about this job?

No response

Link to Portfolio

https://www.annie-li.site/

Link to LinkedIn Profile

https://www.linkedin.com/in/li-yuanfang-annie/

Short Description

Hi Holdex team — I’m Annie Li, a product designer with ~10 years across financial services and SaaS, and I’m happiest when I can own a problem end-to-end and sweat the UI details.

At HSBC, I redesigned the new-customer onboarding journey from first click to first transaction, lifting completion by 24.5% and supporting $4.29B in new revenue. I also led an analytics-driven investment messaging experience that increased click rate by 27% and contributed to 37% revenue growth.

Outside of client work, I build and ship my own small products (ScreamAI, ColorChanger). It’s made me fast at turning fuzzy requirements into clean flows, dev-ready components, and shippable specs — the same “own it” mindset you’re looking for.

What I’d bring to Holdex: strong product intuition, crisp execution in Figma, comfort with AI-assisted workflows, and tight collaboration with engineers in an async, GitHub-first setup.

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