Today, when a user of the Aktionariat Portfolio App wants to do a blockchain-based transaction, they need ETH in their wallet to pay for the transaction fee. For users that are not familiar with Ethereum, acquiring ETH from a seller is quite a burdensome step.
With the latest Ethereum update, it is possible to avoid that by letting a third party pay for the transaction fee. Aktionariat should consider sponsoring the transactions of its wallet users to improve the user experience.